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I wrote about Plink.com quite a bit over the past few years, and unfortunately I just received an email that stated they have shut their doors. While I loved the concept, it is a hard business to be in. I am actually not surprised as the last correspondence I had with the Plink CMO said they were changing their approach a bit and they got rid of all sign up offers. A year or more ago, they used to give away anywhere between $5-$20 in Plink points just for signing up and spending a certain amount of money at a participating merchant.
The site is fully down and if you had any Plink points not yet redeemed, those will be forfited. I probably had $5 worth of Plink points outstanding in my account, so no big loss there. I loved being able to earn points just by shopping in store at some popular merchants (Old Navy, Dunkin Donuts, Cosi, etc.).
Their email and site states:
To Our Loyal Plink Members
With much sadness and heavy hearts, we are sorry to tell you that Plink is closing its doors. As of today, the Plink site will be shut down and the program will cease to function.
As a start-up, we are reliant on continued funding and over the last year we have been unable to secure any additional funding. Unfortunately, without that funding, Plink can no longer continue to operate. As a team, we did everything we could to keep Plink alive, but we have now run out of time and options.
We owe a huge debt of gratitude to our loyal members who have supported us for the last three years. As a team, we want to thank all of our members, for their loyalty and continuing to stick with us to the end. We couldn’t have made it this far without such a loyal, committed group of members.
We also want to thank all of our advertisers and partners who supported us over the last three years. It was their belief in us and willingness to support a small start-up that allowed Plink to grow. We are proud to have partnered with some of the largest restaurant and retail brands in the United States.
Moving forward, all Plink accounts will be closed. No further points can be redeemed.
Thanks to all from the Plink Team.
Any further questions can be directed to firstname.lastname@example.org.
The Plink Team
I am sad to see a startup in the points world not succeed, especially when I liked the concept!